Baraba Dermatology

Located on Miami’s Biscayne Boulevard, Barba Skin Clinic redefines aesthetic clinical skincare
by bringing together the expertise of the dermatologist with the philosophy and skill of the medical
aesthetician. In approaching Medium, the Barba team wanted a clean, sophisticated, modern
presentation that communicated the seriousness of Dr. Barba’s medical practice while effectively
communicating the nurturing benefits of the luxury spa.

In developing print collateral for this exclusive skincare destination, we established a brand
identity using contemporary typography and a muted color palette that invokes a professionalism
of clinician and aesthetician alike.